AS for all those mistakes I make - they are on purpose - to teach you how to deal with them.

Quote by Donald Norman

Topics: Donald Norman Quotes

And to get real work experience, you need a job, and most jobs will require...

And to get real work experience, you need a job, and most jobs will require...

If you think the products don't match what you want from a product, don't buy...

If you think the products don't match what you want from a product, don't buy...

Market segmentation s a natural result of the vast differences among people.

Market segmentation s a natural result of the vast differences among people.

I think there is a tendency in science to measure what is measurable and to...

I think there is a tendency in science to measure what is measurable and to...

You won't catch me giving clear lectures.

You won't catch me giving clear lectures.

Beauty and brains, pleasure and usability - they should go hand in hand.

Beauty and brains, pleasure and usability - they should go hand in hand.

I believe that robots should only have faces if they truly need them.

I believe that robots should only have faces if they truly need them.

Our information lives will be better served when we are free to get to our...

Our information lives will be better served when we are free to get to our...

I've been looking at the iPod- the Apple iPod. One of the interesting things about...

I've been looking at the iPod- the Apple iPod. One of the interesting things about...

Sure, one can always get the students to relax and be happy - entertained, but...

Sure, one can always get the students to relax and be happy - entertained, but...

I believe that the Apple Shuffle is an excellent compromise among the conflicting requirements of...

I believe that the Apple Shuffle is an excellent compromise among the conflicting requirements of...

Am I an Apple bigot? No. I can critique their products and their customer service...

Am I an Apple bigot? No. I can critique their products and their customer service...

I prefer design by experts - by people who know what they are doing.

I prefer design by experts - by people who know what they are doing.

In my opinion, no single design is apt to be optimal for everyone.

In my opinion, no single design is apt to be optimal for everyone.

Readers always seem to think that the author has some control over the design of...

Readers always seem to think that the author has some control over the design of...

Also note that invariably when we design something that can be used by those with...

Also note that invariably when we design something that can be used by those with...

So what does a good teacher do? Create tension - but just the right amount.

So what does a good teacher do? Create tension - but just the right amount.

The problem with emotion was that it was clearly something important, but-at least according to...

The problem with emotion was that it was clearly something important, but-at least according to...

Isn't one of your first exercises in learning how to communicate to write a description...

Isn't one of your first exercises in learning how to communicate to write a description...

To me, error analysis is the sweet spot for improvement.

To me, error analysis is the sweet spot for improvement.