Isn't one of your first exercises in learning how to communicate to write a description of how to tie your shoelaces? The point being that it's basically impossible to use text to show that.

Quote by Donald Norman

Topics: Donald Norman Quotes

Readers always seem to think that the author has some control over the design of...

Readers always seem to think that the author has some control over the design of...

To me, error analysis is the sweet spot for improvement.

To me, error analysis is the sweet spot for improvement.

I believe that robots should only have faces if they truly need them.

I believe that robots should only have faces if they truly need them.

Our information lives will be better served when we are free to get to our...

Our information lives will be better served when we are free to get to our...

So what does a good teacher do? Create tension - but just the right amount.

So what does a good teacher do? Create tension - but just the right amount.

Sure, one can always get the students to relax and be happy - entertained, but...

Sure, one can always get the students to relax and be happy - entertained, but...

Market segmentation s a natural result of the vast differences among people.

Market segmentation s a natural result of the vast differences among people.

Am I an Apple bigot? No. I can critique their products and their customer service...

Am I an Apple bigot? No. I can critique their products and their customer service...

It is relatively easy to design for the perfect cases, when everything goes right, or...

It is relatively easy to design for the perfect cases, when everything goes right, or...

The problem with emotion was that it was clearly something important, but-at least according to...

The problem with emotion was that it was clearly something important, but-at least according to...

Everyday people are not very good designers.

Everyday people are not very good designers.

You won't catch me giving clear lectures.

You won't catch me giving clear lectures.

Beauty and brains, pleasure and usability - they should go hand in hand.

Beauty and brains, pleasure and usability - they should go hand in hand.

If you think the products don't match what you want from a product, don't buy...

If you think the products don't match what you want from a product, don't buy...

I believe that the Apple Shuffle is an excellent compromise among the conflicting requirements of...

I believe that the Apple Shuffle is an excellent compromise among the conflicting requirements of...

We expert teachers know that motivation and emotional impact are what matter.

We expert teachers know that motivation and emotional impact are what matter.

Scientists are always skeptics.

Scientists are always skeptics.

Also note that invariably when we design something that can be used by those with...

Also note that invariably when we design something that can be used by those with...

AS for all those mistakes I make - they are on purpose - to teach...

AS for all those mistakes I make - they are on purpose - to teach...

And to get real work experience, you need a job, and most jobs will require...

And to get real work experience, you need a job, and most jobs will require...