“On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.Quote by David OgilvyTopics: Quotes about David OgilvyShare on:FacebookPinterestWhatsApp
I did not feel 'evil' when I wrote advertisements for Puerto Rico. They helped attract...#David Ogilvy
Every advertisement should be thought of as a contribution to the complex symbol which is...#David Ogilvy
A good advertisement is one which sells the product without drawing attention to itself.#David Ogilvy
It is flagrantly dishonest for an advertising agent to urge consumers to buy a product...#David Ogilvy
Some manufacturers illustrate their advertisements with abstract paintings. I would only do this if I...#David Ogilvy
There is no need for advertisements to look like advertisements. If you make them look...#David Ogilvy