“On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.Quote by David OgilvyTopics: Quotes about David OgilvyShare on:FacebookPinterestWhatsApp
Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy...#Advertising
There is one category of advertising which is totally uncontrolled and flagrantly dishonest: the television...#Television
I never tell one client that I cannot attend his sales convention because I have...#Clients And Customers, #Sales
The relationship between a manufacturer and his advertising agency is almost as intimate as the...#David Ogilvy
