Does advertising corrupt editors? Yes it does, but fewer editors than you may suppose... the vast majority of editors are incorruptible.

Quote by David Ogilvy

Topics: David Ogilvy Quotes

Don't bunt. Aim out of the ball park. Aim for the company of immortals.

Don't bunt. Aim out of the ball park. Aim for the company of immortals.

Some manufacturers illustrate their advertisements with abstract paintings. I would only do this if I...

Some manufacturers illustrate their advertisements with abstract paintings. I would only do this if I...

It is flagrantly dishonest for an advertising agent to urge consumers to buy a product...

It is flagrantly dishonest for an advertising agent to urge consumers to buy a product...

Advertising is a business of words, but advertising agencies are infested with men and women...

Advertising is a business of words, but advertising agencies are infested with men and women...

I notice increasing reluctance on the part of marketing executives to use judgment; they are...

I notice increasing reluctance on the part of marketing executives to use judgment; they are...

The relationship between a manufacturer and his advertising agency is almost as intimate as the...

The relationship between a manufacturer and his advertising agency is almost as intimate as the...

The headline is the 'ticket on the meat.' Use it to flag down readers who...

The headline is the 'ticket on the meat.' Use it to flag down readers who...

There is no need for advertisements to look like advertisements. If you make them look...

There is no need for advertisements to look like advertisements. If you make them look...

Every advertisement should be thought of as a contribution to the complex symbol which is...

Every advertisement should be thought of as a contribution to the complex symbol which is...

If you ever have the good fortune to create a great advertising campaign, you will...

If you ever have the good fortune to create a great advertising campaign, you will...

You now have to decide what 'image' you want for your brand. Image means personality....

In the modern world of business, it is useless to be a creative original thinker...

In the modern world of business, it is useless to be a creative original thinker...

The consumer isn't a moron; she is your wife.

The consumer isn't a moron; she is your wife.

If you ever have the good fortune to create a great advertising campaign, you will...

If you ever have the good fortune to create a great advertising campaign, you will...

Managing an advertising agency isn't all beer and skittles. After fourteen years of it, I...

Managing an advertising agency isn't all beer and skittles. After fourteen years of it, I...

A well-run restaurant is like a winning baseball team. It makes the most of every...

A well-run restaurant is like a winning baseball team. It makes the most of every...

The most important word in the vocabulary of advertising is TEST. If you pretest your...

The most important word in the vocabulary of advertising is TEST. If you pretest your...

Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy...

Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy...

Remove advertising, disable a person or firm from proclaiming its wares and their merits, and...

Remove advertising, disable a person or firm from proclaiming its wares and their merits, and...

Our business is infested with idiots who try to impress by using pretentious jargon.

Our business is infested with idiots who try to impress by using pretentious jargon.