Like a midwife, I make my living bringing new babies into the world, except that mine are new advertising campaigns.

Quote by David Ogilvy

Topics: Babies Quotes, Motherhood Quotes

I don't know the rules of grammar... If you're trying to persuade people to do...

I don't know the rules of grammar... If you're trying to persuade people to do...

There is one category of advertising which is totally uncontrolled and flagrantly dishonest: the television...

There is one category of advertising which is totally uncontrolled and flagrantly dishonest: the television...

I do not regard advertising as entertainment or an art form, but as a medium...

I do not regard advertising as entertainment or an art form, but as a medium...

In the modern world of business, it is useless to be a creative, original thinker...

In the modern world of business, it is useless to be a creative, original thinker...

I know of a brewer who sells more of his beer to the people who...

I know of a brewer who sells more of his beer to the people who...

Develop your eccentricities while you are young. That way, when you get old, people won't...

Develop your eccentricities while you are young. That way, when you get old, people won't...

I did not feel 'evil' when I wrote advertisements for Puerto Rico. They helped attract...

I did not feel 'evil' when I wrote advertisements for Puerto Rico. They helped attract...

Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that...

Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that...

I notice increasing reluctance on the part of marketing executives to use judgment; they are...

I notice increasing reluctance on the part of marketing executives to use judgment; they are...

The consumer isn't a moron; she is your wife.

The consumer isn't a moron; she is your wife.

Never stop testing, and your advertising will never stop improving.

Never stop testing, and your advertising will never stop improving.

Never stop testing, and your advertising will never stop improving.

Never stop testing, and your advertising will never stop improving.

The advertisers who believe in the selling power of jingles have never had to sell...

The advertisers who believe in the selling power of jingles have never had to sell...

You now have to decide what 'image' you want for your brand. Image means personality....

On the average, five times as many people read the headline as read the body...

On the average, five times as many people read the headline as read the body...

Advertising is a business of words, but advertising agencies are infested with men and women...

Advertising is a business of words, but advertising agencies are infested with men and women...

Much of the messy advertising you see on television today is the product of committees....

Much of the messy advertising you see on television today is the product of committees....

I never tell one client that I cannot attend his sales convention because I have...

I never tell one client that I cannot attend his sales convention because I have...

You can't just ask customers what they want and then try to give that to...

You can't just ask customers what they want and then try to give that to...

A lot of people think that the new economy is all about the internet. I...

A lot of people think that the new economy is all about the internet. I...

Always be closing...That doesnt mean youre always closing the deal, but it does mean that...

Always be closing...That doesnt mean youre always closing the deal, but it does mean that...