“With our industry being watched so carefully by governmental agencies, with the FTC ready to pounce on every claim we make, what we CAN say in our ads is forever narrowing and the sharpest tool left for us is HOW we say it.Quote by William BernbachTopics: Quotes about BusinessShare on:FacebookPinterestWhatsApp
No matter how skillful you are, you can't invent a product advantage that doesn't exist....#William Bernbach
The prudent see only the difficulties, the bold only the advantages, of a great enterprise;...#Business
A business leader has to keep their organization focused on the mission. That sounds easy,...#Business, #Leadership