The best ideas come as jokes. Make your thinking as funny as possible.

Quote by David Ogilvy

Topics: Jokes Quotes

If it doesn't sell, it isn't creative.

If it doesn't sell, it isn't creative.

There is no need for advertisements to look like advertisements. If you make them look...

There is no need for advertisements to look like advertisements. If you make them look...

I did not feel 'evil' when I wrote advertisements for Puerto Rico. They helped attract...

I did not feel 'evil' when I wrote advertisements for Puerto Rico. They helped attract...

I did not feel 'evil' when I wrote advertisements for Puerto Rico. They helped attract...

I did not feel 'evil' when I wrote advertisements for Puerto Rico. They helped attract...

Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that...

Many manufacturers secretly question whether advertising really sells their product, but are vaguely afraid that...

Leaders grasp nettles.

Leaders grasp nettles.

At 60 miles an hour the loudest noise in this Rolls-Royce comes from the electric...

At 60 miles an hour the loudest noise in this Rolls-Royce comes from the electric...

I do not regard advertising as entertainment or an art form, but as a medium...

I do not regard advertising as entertainment or an art form, but as a medium...

Does advertising corrupt editors? Yes it does, but fewer editors than you may suppose... the...

Does advertising corrupt editors? Yes it does, but fewer editors than you may suppose... the...

Never stop testing, and your advertising will never stop improving.

Never stop testing, and your advertising will never stop improving.

The pursuit of excellence is less profitable than the pursuit of bigness, but it can...

The pursuit of excellence is less profitable than the pursuit of bigness, but it can...

If you tell lies about a product, you will be found out - either by...

If you tell lies about a product, you will be found out - either by...

I have a theory that the best ads come from personal experience. Some of the...

I have a theory that the best ads come from personal experience. Some of the...

There are very few men of genius in advertising agencies. But we need all we...

There are very few men of genius in advertising agencies. But we need all we...

The consumer isn't a moron; she is your wife.

The consumer isn't a moron; she is your wife.

I notice increasing reluctance on the part of marketing executives to use judgment; they are...

I notice increasing reluctance on the part of marketing executives to use judgment; they are...

What you say in advertising is more important than how you say it.

What you say in advertising is more important than how you say it.

Like a midwife, I make my living bringing new babies into the world, except that...

Like a midwife, I make my living bringing new babies into the world, except that...

Every advertisement should be thought of as a contribution to the complex symbol which is...

Every advertisement should be thought of as a contribution to the complex symbol which is...

On the average, five times as many people read the headline as read the body...

On the average, five times as many people read the headline as read the body...