The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its 'product' cannot be turned out on an assembly line.

Quote by Leo Burnett

Topics: Advertising Quotes, Dreams Quotes, Hope Quotes, Mankind Quotes, Team Work Quotes, Work Quotes

Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is...

Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is...

I have learned that trying to guess what the boss or the client wants is...

I have learned that trying to guess what the boss or the client wants is...

If you don't get noticed, you don't have anything. You just have to be noticed,...

If you don't get noticed, you don't have anything. You just have to be noticed,...

I have learned that it is far easier to write a speech about good advertising...

I have learned that it is far easier to write a speech about good advertising...

A good ad which is not run never produces sales.

A good ad which is not run never produces sales.

Whether or not the standard of living made possible by mass production and in turn...

Whether or not the standard of living made possible by mass production and in turn...

When you reach for the stars you may not quite get one, but you won't...

When you reach for the stars you may not quite get one, but you won't...

If you can't turn yourself into your customer, you probably shouldn't be in the ad...

If you can't turn yourself into your customer, you probably shouldn't be in the ad...

Advertising is the ability to sense, interpret... to put the very heart throbs of a...

Advertising is the ability to sense, interpret... to put the very heart throbs of a...

The sole purpose of business is service. The sole purpose of advertising is explaining the...

The sole purpose of business is service. The sole purpose of advertising is explaining the...

The work of an advertising agency is warmly and immediately human. It deals with human...

The work of an advertising agency is warmly and immediately human. It deals with human...

A good basic selling idea, involvement and relevancy, of course, are as important as ever,...

A good basic selling idea, involvement and relevancy, of course, are as important as ever,...

I have learned that it is far easier to write a speech about good advertising...

I have learned that it is far easier to write a speech about good advertising...

The work of an advertising agency is warmly and immediately human. It deals with human...

The work of an advertising agency is warmly and immediately human. It deals with human...

Advertising says to people, 'Here's what we've got. Here's what it will do for you....

Advertising says to people, 'Here's what we've got. Here's what it will do for you....

Plan the sale when you plan the ad.

Plan the sale when you plan the ad.

Rarely have I seen any really great advertising created without a certain amount of confusion,...

Rarely have I seen any really great advertising created without a certain amount of confusion,...

We read advertisements... to discover and enlarge our desires. We are always ready - even...

We read advertisements... to discover and enlarge our desires. We are always ready - even...

It takes an ad to do that well.

It takes an ad to do that well.

Advertising is found in societies which have passed the point of satisfying the basic animal...

Advertising is found in societies which have passed the point of satisfying the basic animal...

Dreams are free therapy, but you can only get appointments at night.

Dreams are free therapy, but you can only get appointments at night.

I steer my bark with hope in the head, leaving fear astern. My hopes indeed...

I steer my bark with hope in the head, leaving fear astern. My hopes indeed...

(Mankind) is not likely to salvage civilization unless he can evolve a system of good...

(Mankind) is not likely to salvage civilization unless he can evolve a system of good...

The man who works for the gold in the job rather than for the money...

The man who works for the gold in the job rather than for the money...

Find something you love to do and you'll never have to work a day in...

Find something you love to do and you'll never have to work a day in...