The mystery of writing advertisements consists mainly in saying in a few plain words exactly what it is desired to say, precisely as it would be written in a letter or told to an acquaintance.

Quote by George P Rowell

Topics: Advertising Quotes, Writing Quotes

It is the growth of advertising in this country which, more than any single element,...

It is the growth of advertising in this country which, more than any single element,...

Advertising is what you do when you can't go see somebody. That's all it is.

Advertising is what you do when you can't go see somebody. That's all it is.

It was the sort of house that glows with substance and savoir vivre in those...

It was the sort of house that glows with substance and savoir vivre in those...

What kills a skunk is the publicity it gives itself.

What kills a skunk is the publicity it gives itself.

Advertising men and politicians are dangerous if they are separated. Together they are diabolical.

Advertising men and politicians are dangerous if they are separated. Together they are diabolical.

The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing...

The greatest thing to be achieved in advertising, in my opinion, is believability, and nothing...

Advertisements may be evaluated scientifically; they cannot be created scientifically.

Advertisements may be evaluated scientifically; they cannot be created scientifically.

The illogical man is what advertising is after. This is why advertising is so anti-rational;...

The illogical man is what advertising is after. This is why advertising is so anti-rational;...

The Great Idea in advertising is far more than the sum of the recognition scores,...

The Great Idea in advertising is far more than the sum of the recognition scores,...

Much of the messy advertising you see on television today is the product of committees....

Much of the messy advertising you see on television today is the product of committees....

Why, I ask, isn't it possible that advertising as a whole is a fantastic fraud,...

Why, I ask, isn't it possible that advertising as a whole is a fantastic fraud,...

The difference between email being identified as an art or a science is truly an...

The difference between email being identified as an art or a science is truly an...

The effect of power and publicity on all men is the aggravation of self, a...

The effect of power and publicity on all men is the aggravation of self, a...

Publicity is a great purifier because it sets in action the forces of public opinion,...

Publicity is a great purifier because it sets in action the forces of public opinion,...

Living in an age of advertisement, we are perpetually disillusioned. The perfect life is spread...

Living in an age of advertisement, we are perpetually disillusioned. The perfect life is spread...

The most important word in the vocabulary of advertising is test. If you pretest your...

The most important word in the vocabulary of advertising is test. If you pretest your...

Advertising is the 'wonder' in Wonder Bread.

Advertising is the 'wonder' in Wonder Bread.

Advertising is the art of making whole lies out of half truths.

Advertising is the art of making whole lies out of half truths.

The poorest experience is rich enough for all the purposes of expressing thought

The poorest experience is rich enough for all the purposes of expressing thought

Nothing gives an author so much pleasure as to find his works respectfully quoted by...

Nothing gives an author so much pleasure as to find his works respectfully quoted by...