Commercial speech is like obscenity... we can't seem to define it, but we know it when we see it.

Quote by Jef I Richards

Topics: Jef I Richards Quotes

Creativity is an advertising agency's most valuable asset, because it is the rarest.

Creativity is an advertising agency's most valuable asset, because it is the rarest.

Advertising is speech. It's regulated because it's often effective speech.

Advertising is speech. It's regulated because it's often effective speech.

Internet advertising will not replace traditional media, it will compliment them.

Internet advertising will not replace traditional media, it will compliment them.

Creative without strategy is called 'art.' Creative with strategy is called 'advertising.'

Creative without strategy is called 'art.' Creative with strategy is called 'advertising.'

There's so much truly putrid advertising out there it's embarrassing. But not all advertising is...

There's so much truly putrid advertising out there it's embarrassing. But not all advertising is...

Advertising is totally unnecessary. Unless you hope to make money.

Advertising is totally unnecessary. Unless you hope to make money.

It takes an ad to do that well.

It takes an ad to do that well.

Is advertising a profession, like law or medicine? How many new parents clutch their baby...

Is advertising a profession, like law or medicine? How many new parents clutch their baby...

I wish all consumers were as gullible as advertising's biggest critics. Anyone who believes advertising...

I wish all consumers were as gullible as advertising's biggest critics. Anyone who believes advertising...

Congress seems to believe that 'Children are our future' is a phrase coined by tobacco...

Congress seems to believe that 'Children are our future' is a phrase coined by tobacco...

Advertising is the 'wonder' in Wonder Bread.

Advertising is the 'wonder' in Wonder Bread.

I suspect that there is no other single profession that does more to contribute to...

I suspect that there is no other single profession that does more to contribute to...

While it may be true that the best advertising is word-of-mouth, never lose sight of...

While it may be true that the best advertising is word-of-mouth, never lose sight of...

In the world of commercial speech, tobacco advertising bears the earmarks of an endangered species.

In the world of commercial speech, tobacco advertising bears the earmarks of an endangered species.

Commercial speech is like obscenity... we can't seem to define it, but we know it...

Commercial speech is like obscenity... we can't seem to define it, but we know it...

The Death of Advertising? I think that's in the book of Revelation. It's the day...

The Death of Advertising? I think that's in the book of Revelation. It's the day...

I believe 'credibility' is one of the biggest issues yet to be addressed by Internet...

I believe 'credibility' is one of the biggest issues yet to be addressed by Internet...

There is a huge difference between journalism and advertising. Journalism aspires to truth. Advertising is...

There is a huge difference between journalism and advertising. Journalism aspires to truth. Advertising is...

If its not done ethically, advertising won't be trusted. If consumers don't trust it, advertising...

If its not done ethically, advertising won't be trusted. If consumers don't trust it, advertising...

What you say in advertising is more important than how you say it.

What you say in advertising is more important than how you say it.

It's called political economy because it is has nothing to do with either politics or...

It's called political economy because it is has nothing to do with either politics or...